Junior Marketing Specialist
Bạn sẽ làm việc tại Luna Base AI với vị trí toàn thời gian, làm việc remote hoặc hybrid, trực tiếp báo cáo cho CEO. Nhiệm vụ chính bao gồm lập kế hoạch và triển khai các chiến dịch marketing đa kênh, sáng tạo nội dung, quản lý cộng đồng, cũng như phân tích thị trường, tối ưu hóa SEO/SEM. Chế độ đãi ngộ linh hoạt: lương cạnh tranh, thưởng cổ phần cho nhân sự gắn bó sớm, hoặc kết hợp lương - cổ phần theo mong muốn.
Yêu cầu ứng viên có 1-3 năm kinh nghiệm marketing, tốt nghiệp chuyên ngành liên quan, hiểu biết tốt về SEO, content, email, paid ads, và thành thạo Office/Google Workspace (biết Canva/Figma là một lợi thế). Ứng viên nên đam mê công nghệ, trí tuệ nhân tạo hoặc sản phẩm dành cho nhà phát triển.
Junior Marketing Specialist
Company: Luna Base AI
Location: Ho Chi Minh City, Vietnam (Remote)
Position Type: Flexible: Full-Time | Remote / Hybrid | Reports to CEO
About Role
We’re looking for a creative, early-career marketer (1–3 years experience) to help drive awareness and adoption of the Luna Base AI platform through campaigns, content, social media, and community engagement.
Key Responsibilities
- Plan, execute, and measure multi-channel marketing campaigns (email, social, paid ads, content) to drive user acquisition.
- Create blog posts, social media copy, newsletters, case studies, and marketing collateral.
- Manage and grow social media presence across LinkedIn, Twitter/X, YouTube, and developer communities.
- Support community engagement within our 4,000+ member builder community through events and webinars.
- Conduct market research and competitive analysis to inform marketing strategy.
- Assist with SEO/SEM optimization, product launches, and developer-focused events.
- Track and report on marketing KPIs using Google Analytics, HubSpot, or similar platforms.
KPIs
- Website Traffic & SEO — organic/paid growth, keyword rankings, CTR.
- Sign-Ups & Activation — free-tier sign-ups and first-app completion rate.
- Social Media Engagement — follower growth, engagement rate, and reach.
- Content Performance — blog views, time on page, content-to-signup conversion.
- Free-to-Paid Conversion — percentage upgrading to Pro or enterprise plans.
- MQLs & Campaign ROI — lead volume, pipeline contribution, and CAC.
- Community Growth & NPS — active membership growth and user satisfaction.
Required Qualifications
- Bachelor’s degree in Marketing, Communications, Business, or related field (or equivalent experience).
- 1–3 years of marketing experience (including internships, freelance, or personal projects).
- Strong written and verbal communication skills with an eye for storytelling.
- Familiarity with digital marketing (SEO, content, email, paid ads) and social media best practices.
- Proficiency in Microsoft Office / Google Workspace; design tools (Canva, Figma) a plus.
- Genuine interest in technology, AI, or the developer tools ecosystem.
Preferred
- Experience marketing SaaS products, developer tools, or AI/tech platforms.
- Hands-on experience with HubSpot, Mailchimp, Google Analytics, or Mixpanel.
- Experience creating short-form video content (TikTok, YouTube Shorts, Reels).
- Portfolio demonstrating creative marketing work and measurable impact.
Compensation & Benefits
We offer flexible compensation tailored to your preferences:
- Cash: Competitive hourly/project-based rates paid monthly.
- Equity (Priority): Stock options/shares — be part of our growth story. Priority option for early joiners!
- Hybrid: Mix of cash + equity — customize to your needs.
Location: Ho Chi Minh City, Vietnam
Skills: Marketing, Communication, Digital Marketing, Social Media, SEO, Content Creation, Market Research
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