Senior SEO Executive
PTE Magic, a leading EdTech and E-learning company, is seeking a skilled professional to lead and expand its SEO strategy across multiple digital platforms. This is a remote-position based in the Hanoi Capital Region, offering the flexibility to work from home while collaborating with an international team. The individual will play a critical role in increasing organic visibility and conversions for PTE Magic and its affiliated website, Lume Test. Core responsibilities include on-page and technical SEO audits, keyword research, content optimization, off-page strategies, Google Business profile management, and vendor coordination. As part of a mission-driven team helping students achieve their English certification goals, the SEO Executive will contribute directly to growing a top-ranked PTE learning platform in Australia and beyond.
Candidates should have at least 3 years of experience in SEO, with a strong portfolio in international markets such as Australia or Canada. Familiarity with industry-leading tools like Ahrefs, SEMrush, and Screaming Frog is essential. The ideal candidate will demonstrate expertise in on-page optimization, keyword strategy, technical audits, and modern link-building tactics. An IELTS score of 6.5 or higher is a plus, reflecting the company’s focus on English-language proficiency. Strong collaboration skills are also vital, as the role requires coordination with developers, content writers, and marketing stakeholders.
This role offers the opportunity to work within a fast-growing, mission-oriented company that supports professional development and employee flexibility. Shortlisted candidates will be contacted, so interested applicants are encouraged to apply promptly through the provided LinkedIn listing.
About the Job
We are looking for a talented Senior SEO Executive to join our team and enhance the online presence of our websites. This role requires a strategic thinker with strong technical expertise who can optimize multiple websites to boost organic visibility, traffic, and conversions. If you are passionate about SEO and eager to make a measurable impact, we’d love to hear from you!
Responsibilities
- Develop and implement SEO strategies across multiple websites for Lume Test and PTE Magic.
- Conduct keyword research based on market trends, competitor analysis, and content planning for blogs and articles.
- Optimize Google My Business/Google Maps listings and execute On-Page SEO optimizations monthly.
- Manage vendor coordination, review their work, and ensure successful execution of social stack/Google stack strategies.
- Oversee content strategy, providing SEO recommendations for freelance writers to produce optimized blog articles.
- Execute and manage link-building strategies, including guest posts, infographics, PR outreach, and other off-page tactics.
- Collaborate with website developers to audit technical SEO, reviewing and optimizing elements such as site structure, navigation, silos, and internal linking.
- Create and maintain SEO guidelines, covering best practices for on-page and technical SEO across all websites.
- Continuously improve organic search visibility and ranking positions for target keywords.
- Meet KPIs for organic traffic growth, conversion rates, and brand share of voice across all platforms.
- Work closely with the product team and marketing team for flexible adjustments.
Job Requirement
- Minimum 3 years of experience in SEO, preferably in international markets such as Australia and Canada.
- Proficiency in SEO tools such as Ahrefs, Semrush, Screaming Frog, or equivalent.
- Strong expertise in keyword research and content optimization.
- Proven experience in On-Page SEO audits and Off-Page link-building.
- Experience in Technical SEO audits is a plus.
- An IELTS score of at least 6.5 is an advantage.
Only shortlisted candidates will be contacted.
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